Search Engine Optimization
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Search engine
optimization is a process of improving the volume and quality
of traffic to a web site from search engines by editing and organizing
the content on a web page or across a website to increase its importance
to specific keywords on specific search engine and ensuring that
external links to the site are correctly titled. Optimizing a web site,
first and foremost involves editing its content and HTML coding to both
increase its relevance to specific keywords and to remove barriers to
the indexing activities of search engines. This is done with the aim of
achieving a higher organic search engine listing and therefore
increasing the volume of targeted traffic from search engines.
Search Engine Optimization strategies are that drive
success far beyond just
rankings alone. As an Internet marketing strategy, we
consider how search engines work and what people search for in your
business category.
Keyword targeting promotion strategies produce
permanent business growth. When
optimizing a website for Search Engine there is no
single approach that works for every website. We understand that you
need
Search Engine Optimization solution that adapts with
the needs of your business and grows as you grow.
SEO is one of the key Web Marketing activities to
promote your website on internet.
Some of the stages in the SEO Process are outlined as follows:
. Key Phrase / Keyword Analysis
. Competition Analysis
. Content Analysis
. Web-page Code Optimization
. Ongoing Directory Submissions
. Ongoing Link Building
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